The type of Search Engine Optimization audits performed at Navigate SEO are in-depth, technical ones. The software we utilize mimics how Google’s spiders crawl your site. These crawls turn up a lot of data — data the casual blogger and small business owner typically have no clue exists. The time required to do an audit of this nature is directly tied to the number of pages a website has. If you are paying an hourly rate ($50-$100 per hour for an independent auditor and up to $200+ for an agency), then you can be paying from $750-$2,000 for a deep audit. However, have you ever considered becoming an SEO consultant/specialist and conducting your own audits?
If you do enough searches (with the right keywords), then you will discover there are several free options when it comes to SEO audits. What you won’t realize is not all audits are created equal. These free alternatives can give you some cursory information — and I have used them — but they are no replacement for a thorough audit. You have the opportunity to conduct your own SEO audit, like me, if you want. How can you do so? By taking the course crafted by Claudia Pennington at SEOAuditGuide.com.
Claudia has designed a straight-forward online course that makes the process easy to understand and to walk through. She has informative videos, along with written instructions and links to important resources and plugins for WordPress sites (26 percent of all websites are powered by WordPress — it pays to understand WordPress).
Furthermore, when I received my credentials through the online course, I also had access (at no extra charge) to courses on:
- How to conduct SEO keyword research;
- How to conduct content audits; and
- How to do content marketing.
While you can easily command $75 an hour doing SEO audits, the beauty of the online curriculum package Claudia has designed is this: She gives you the tools to create a monthly income from clients by doing other work for them. And, if you are a writer like me, then you can add blogging services.
I hope you will seriously consider taking the same course I did. Why? There are a number of reasons.
- While I would definitely earn more money conducting an SEO audit for you, I still make a little money as an affiliate for SEOAuditGuide.com (take the course, and you can be one, too).
- You still get an SEO audit, which you really need to have a successful blog/website.
- There is enough work to go around.
- Claudia works with her students, providing additional help and answering all questions.
- As a bonus, if you click the affiliate link on my page and decide to become an SEO consultant, then I will help you, too. (Claudia has created a community of SEO consultants who readily share ideas with one another.)
One bit of advice Claudia shared with me before I signed up for the course was to look for my first client while studying how to do SEO audits. This advice turned out to be invaluable. It forced me to learn more about every aspect of the audit.
I wish you success. If you would like to talk more, then please connect with me via the contact page here.